Requirements
โ Influence.io Starter Plan or Higher
๐งฉ An active Klaviyo Account
Navigation ๐
Integrating Influence.io with Klaviyo
First, navigate within the dashboard navigate to Integrations >> Klaviyo. Here you will need to Press โConnect Klaviyo Accountโ
Finally, accept the permissions & the accounts are connected ๐
โ
Once connected you will be able to see properties and events be sent through to Klaviyo, these are outlined below ๐
Klaviyo Documentation
Properties ๐
We send the following properties to Klaviyo into your customer profiles for segmentation and analysis.
Influence.io Point Balance
Influence.io Tier ID
Influence.io Tier Title
Influence.io Referral Code
Influence.io Referral URL
Influence.io Customer Member Status
Value of property will be on of: member or guest
Influence.io Birthday
(Formatted as 0000-MM-DDT00:00:00 as Influence.io does not ask customers for their year of birth.)
Influence.io Last Seen At
Influence.io Points Expire At
Influence.io Loyalty Card Lookup
The exact custom properties can be found in the "Preview Event Info" section of the email template editor. In the screenshot below, you can select 'rewardCode' to copy the custom property ###{{ event.rewardCode|default:'' }}
to place within the email template to display the reward code.
Events ๐ช
We sent the following event to Klaviyo to be used as triggers for segmentation and flow creation:
Points Events
Event Name | Event Data | Description |
|
| A description of the action, usually the title of the earn rule e.g. Place order |
|
| Points earned formatted with your custom points name |
|
| Points earned in raw numeric format |
|
| A description of the action, usually the title of the redeem rule e.g. 20% off coupon |
|
| Points spent formatted with your custom points name |
|
| The discount code |
|
| Points spent in raw numeric format |
Tier Events
Event Name | Event Data | Description |
|
| The ID of the tier |
|
| The name of the tier |
|
| A description of why the customer's tier changed e.g. Manually changed tier |
|
| The ID of the tier |
|
| The name of the tier |
|
| The discount code for the reward |
|
| The title of the reward |
|
| The type of reward |
Referral Events
Event Name | Event Data | Description |
|
| Title of the reward |
|
| Name of the customer (referrer) |
|
| The email address of the friend who started the referral process |
|
| The reward code for the friend's reward |
|
| Who the reward is for. For this event, the value will always be |
|
| Title of the reward |
N.B. We create a new Klaviyo profile based on the friend's email. We then send this event against the newly created profile. |
| Name of the customer (referrer) |
|
| Name of the referred customer (friend) |
|
| The reward code for the referrer's reward |
|
| Who the reward is for. For this event, the value will always be |
Stamp Events
Event Name | Event Data | Description |
|
| Position of the last stamp earned |
|
| Number of stamps awarded within this event |
|
| Title of the next reward the customer is working towards |
|
| Number of stamps required for the customer to reach the next reward |
|
| Date and time the card ware completed. Formatted in the ISO 8601 format, e.g. 2023-05-27T17:34:34.539Z |
|
| Title of the reward earned |
|
| The discount code for the reward the customer has earned |
|
| Number of stamps the customer has earned for this reward |