Requirements

✅ Influence.io Starter Plan or Higher

🧩 An active Klaviyo Account

Navigation 📍

Integrating Influence.io with Klaviyo

First, navigate within the dashboard navigate to Integrations >> Klaviyo. Here you will need to Press “Connect Klaviyo Account”

Finally, accept the permissions & the accounts are connected 🎉

Once connected you will be able to see properties and events be sent through to Klaviyo, these are outlined below 👇

Klaviyo Documentation

Properties 🏘

We send the following properties to Klaviyo into your customer profiles for segmentation and analysis.

Influence.io Point Balance
Influence.io Tier ID
Influence.io Tier Title
Influence.io Referral Code
Influence.io Referral URL
Influence.io Customer Member Status
- Value of property will be on of: member or guest
Influence.io Birthday
- (Formatted as 0000-MM-DDT00:00:00 as Influence.io does not ask customers for their year of birth.)
Influence.io Last Seen At
Influence.io Loyalty Card Lookup

The exact custom properties can be found in the "Preview Event Info" section of the email template editor. In the screenshot below, you can select 'rewardCode' to copy the custom property ###{{ event.rewardCode|default:'' }} to place within the email template to display the reward code.

Events 🎪

We sent the following event to Klaviyo to be used as triggers for segmentation and flow creation:

Points Events

Event Name	Event Data	Description
`Influence.io Earned Points`	`action`	A description of the action, usually the title of the earn rule e.g. Place order
	`points`	Points earned formatted with your custom points name
	`$value`	Points earned in raw numeric format
`Influence.io Redeemed Points`	`action`	A description of the action, usually the title of the redeem rule e.g. 20% off coupon
	`points`	Points spent formatted with your custom points name
	`rewardCode`	The discount code
	`$value`	Points spent in raw numeric format

Tier Events

Event Name	Event Data	Description
`Influence.io Changed Tier`	`tierId`	The ID of the tier
	`tierName`	The name of the tier
	`description`	A description of why the customer's tier changed e.g. Manually changed tier
`Influence.io Tier Entry Reward Earned`	`tierId`	The ID of the tier
	`tierName`	The name of the tier
	`rewardCode`	The discount code for the reward
	`title`	The title of the reward
	`type`	The type of reward

Referral Events

Event Name	Event Data	Description
`Influence.io Referral Started`	`title`	Title of the reward
	`referringCustomerName`	Name of the customer (referrer)
	`friendEmail`	The email address of the friend who started the referral process
	`rewardCode`	The reward code for the friend's reward
	`rewardFor`	Who the reward is for. For this event, the value will always be `friend`
`Influence.io Referral Completed`	`title`	Title of the reward
N.B. We create a new Klaviyo profile based on the friend's email. We then send this event against the newly created profile.	`customerName`	Name of the customer (referrer)
	`friendName`	Name of the referred customer (friend)
	`rewardCode`	The reward code for the referrer's reward
	`rewardFor`	Who the reward is for. For this event, the value will always be `customer`

Stamp Events

Event Name	Event Data	Description
`Influence.io StampCard Stamps Earned`	`stampNumber`	Position of the last stamp earned
	`stampsAwarded`	Number of stamps awarded within this event
	`nextRewardTitle`	Title of the next reward the customer is working towards
	`stampsRequiredForNextReward`	Number of stamps required for the customer to reach the next reward
`Influence.io StampCard Completed`	`completedAt`	Date and time the card ware completed. Formatted in the ISO 8601 format, e.g. 2023-05-27T17:34:34.539Z
`Influence.io StampCard Reward Earned`	`reward`	Title of the reward earned
	`rewardCode`	The discount code for the reward the customer has earned
	`stampsRequired`	Number of stamps the customer has earned for this reward

Migrate Your Loyalty Program to Influence.io (Point Import)

Attentive Integration

Klaviyo Referral

Customers

Activity